“What hath God wrought?” With those words, transmitted in 1844 over the first telegraph system in the U.S., Samuel Morse changed the world forever. How we communicated with each other would never be the same.
One of the great challenges facing businesses across the globe is to anticipate new technology and embrace it as it emerges. The creation of the internet and it’s explosion as a force in the marketplace is at least as profound as that moment in 1844 and perhaps more far reaching in its implications for the future.
So what’s coming next?
Incredibly, some futurists are predicting it will involve brain/computer interfaces…technology that will enable our brains to communicate with the internet directly – without keyboard or voice commands. Crazy, right?
In the meantime – how about an iPhone app that lets people transmit smells via a text message?
Yup. This week the first such message is being sent from New York to Paris using an app called oSnap, When the smell text is received, it will be downloaded on a device called an oPhone, which was developed to translate oNotes into actual scents. The message will activate specific chips, much like printer cartridges, that will release the scent when air is spun over them. The smell message will be transmitted for ten seconds, which is enough time for the receiver to take in the aroma.
Hold onto your hat… If all goes as planned, your Facebook posts, Tweets and Instagrams could soon be accompanied by your favorite smells.